Screenshot-2024-11-10-at-5.13.40 PM
Business Planning Process Planning & Strategy

How to Improve Access for Your Business and Why It’s Important

Share this:

Improving access to a business goes beyond the physical upgrades; it’s about making a space welcoming and comfortable for everyone. Accessible businesses show that they care about all customers, including those with disabilities, parents with strollers, and elderly individuals.

This effort isn’t just about following laws; it boosts a business’s reputation and customer satisfaction, making it a more inclusive and popular place to visit. With a couple of thoughtful adjustments, businesses can provide better experiences for everyone.

Welcoming Entrances and Pathways

A business’s entrance sets the tone for its accessibility. Wide, clear pathways allow easy access for wheelchairs, strollers, and people with mobility issues, ensuring that everyone feels welcome. Additionally, automatic doors or ramps make a difference in creating a barrier-free entry, helping customers enter and exit with ease.

Entrances should also have clear signage, guiding visitors where to go as soon as they walk in. Signage that’s well-lit and visible helps visitors navigate, reducing confusion and allowing them to focus on enjoying their time at the business.

Accessible Facilities and Restrooms

Accessible facilities, especially restrooms, play a key role in making a business comfortable for all visitors. These restrooms should have larger stalls, grab bars, and sinks at a lower height to accommodate those in wheelchairs. Providing these essentials shows that a business respects every customer’s needs and wants everyone to feel included.

Regularly cleaning and maintaining these spaces is equally important, as it shows the business values hygiene and accessibility. When customers see clean, accessible restrooms, they’re more likely to feel comfortable and confident in returning.

Clear Signage for Guidance

Clear, easy-to-read signage is essential for helping customers navigate a business. Signs with large fonts and braille make a space more accessible to people with visual impairments. This ensures customers don’t feel lost, making their experience smoother and more enjoyable.

Signs should also be placed in well-lit areas and be consistent in style and color, which helps them stand out and be easily recognizable. Effective signage can even enhance a business’s overall design, making the space feel organized and welcoming.

Adding Railings for Safety

Commercial railings are a practical addition that improves safety while guiding customers through a business space. Railings along ramps, stairs, or waiting areas provide stability and support for people who need assistance with balance or mobility. These simple yet effective structures are essential for keeping everyone safe.

Besides improving safety, railings can also be styled to match the business’s decor, blending seamlessly with the design. Choosing materials like stainless steel or wood allows railings to become an attractive feature that enhances the look and feel of the space.

Customer Service and Staff Training

A business’s staff plays a critical role in making a space accessible. Well-trained staff members know how to assist customers with disabilities and respond to their needs in a respectful and helpful way. Whether it’s holding a door or offering assistance, trained staff make all customers feel appreciated.

Staff should also be trained to recognize signs of discomfort and offer assistance without making customers feel singled out. A small gesture, like offering to help carry a heavy item, shows customers that the business genuinely cares about their experience.

So of all the business improvements you could possibly make, accessibility upgrades can go a long way to making your store or office more inclusive and help people feel valued, leading to a better business reputation and greater customer loyalty.

Message Us