When you are just starting out on the road of entrepreneurship, outsourcing is probably the last thing on your mind. As a new money making venture, you are keen to ensure that you secure funding for your business and you want your startup to be heavily marketed so that you can hit the ground running come launch day. You also need to consider the number of duties that you now need to complete. You are no longer an accountant, a marketing executive or a salesperson. You have to be all three and more. This can result in burnout and you trying to complete too many tasks to a mediocre standard. Take a look at why outsourcing can help your business thrive.
Customer Service
Conversing with your potential customer base and trying to harness a niche market may not be your priority. You will be more concerned with your business vision, your pitch to secure a professional loan and your branding. If a potential customer contacts you via Twitter and you are too busy to respond, you will lose their business. This is not prudent as a new startup trying to secure a footing within your chosen industry. Instead, consider outsourcing your customer service provision. The first point of contact between your startup and a customer needs to be a positive exchange, whether this is via email, a phone conversation or over social media. If you are a new law firm, consider the services of Legal Intake who will provide a telephone answering service for your queries. If you are an online based business entity, a social media manager could be valuable to help find your company voice.
Payroll
If you have a staff team working with you, you are responsible for paying them on time. Taking two days out of every month to sit number crunching over a calculator is not an efficient use of your time. Instead, consider outsourcing your payroll to a specialist firm. This can be money well spent, as you are freed up to spend your time on more pressing areas of your business plan. You will no longer have to worry about human error and you can feel confident that every tax obligation and pension contribution is accounted for. This will help foster mutual respect with your employees as they know they will be paid the correct amount on time every single month.
Web Design
You could choose a drag and drop website builder to create your website. However, you run the risk of creating something that is pretty generic and uninspiring. To attract your niche market you need something more bespoke that only an outsourced web designer can provide. They are also adept at enhancing the searchability of your site through SEO content. You can use keywords and meta tags to enhance your online visibility. A web designer will use analytics tools to ensure that your branding and your website meets the needs of your consumer market.
As a new entrepreneur, it’s ok to delegate. While you are protective over your venture, you can empower others to work on your behalf for the benefit of your business. Follow this guide, outsource and watch your business thrive.
