Fundraising for a noble cause is more challenging than it should be. Even as people are willing to donate, it often gets hard for charities to catch their eye. If you run a successful campaign once, you may have to struggle to get the same people to contribute again. Using jewelry for fundraising is an excellent idea, but you have to be extra creative with it because most charities are doing it. You have to stand apart to get people to donate once and stay committed to your cause for a lifetime. Here are some creative ways to fuel fundraising campaigns using jewelry with a purpose.
Sell on an e-commerce Site
E-commerce is a popular selling channel these days, and it is even making it big in the non-profit domain. If you have a website representing your charity’s online presence, you can consider selling jewelry online for a profit. Alternatively, you can sell on an e-commerce marketplace if you don’t have a dedicated website for your organization. Online selling gives you an extended reach as you can sell to a larger audience without investing a lot in marketing your fundraiser.
Collaborate with a Retailer
You may want to take a more traditional route for raising funds instead of selling online. Collaborating with a retailer is a good idea for charitable organizations that want to raise awareness by being visible at the right places. Connect with popular local retailers with good foot traffic. Ensure that they display your items at locations where they are easily visible. You will surely witness big sales faster than you imagine.
Auction Jewelry Online and at Events
Charities can take a quicker route with jewelry fundraisers by opting for auctions. You can have one at a local event or even online, which is the more suitable alternative amid the pandemic. Partnering with a charity auction vendor is a good idea because they can simplify the entire process for you. They can help you set up the auction, provide descriptions for the items, and even ship them directly to the winners. You end up saving on shipping costs and earning profit margins, and the amounts go for your noble cause.
Thank the Givers
Rather than selling jewelry to raise funds for your charity, you can use it to thank the people who contribute to the fundraising campaign. The idea is super-simple- you only have to give away exquisite pieces of jewelry as a token of thanks to contributors. Even as most philanthropists give without expecting anything in return, a token definitely makes them happy. They see it as a memory of doing their bit to help a good cause and may even be back again just because you went the extra mile to thank them.
These jewelry fundraising ideas can do wonders for your campaign. The best part is that they do not require you to invest a lot of time, money, and effort. Everything boils down to finding a designer who crafts fine jewelry for a purpose. Together you can make the world a happier place!